101 Design Methods’ Design-Led Innovation Process

Creator: Vijay Kumar

This model communicates the difference between a design-led innovation process versus a business and technology-driven one.

Jay Doblin’s Information Flow in Design

Creator: Jay Doblin
Paper: “Perceptual Maps: One Aid to Product Planning”This model shows the flow and transformation of information between different stages in the design process.

Boundary object diagram

Creator: Susan Leigh Star & James R. Griesemer
This model shows the difference between the Callon-Latour-Law model (figure 1) and the concept of boundary objects (figure 2). Figure 1 describes the “funneling—reframing or mediating the concerns of several actors into a narrower passage point.” Figure 2 describes a “many-to-many” mapping where several obligatory points of passage or negotiated with several kinds of allies, including manager-to-manager types.”

Propeller Model

Creator: Todd McCoullough 
This model helps to understand how management can make change happen in an organization. Outcomes and culture can’t be changed directly—it’s the result of changing process, structure, and people systems.

Jay Doblin’s Competitive Landscape

Creator: Jay Doblin
This model shows a company’s competitors in order to help with product planning.

Visual Thinking Process

Creator: Dan Roam
For his book, “Back of the Napkin”
This model aims to highlight the “loops” in the visual thinking process, which had hitherto been presented in a linear fashion. Roam says, “we don’t have to march through [each step] in a 1-2-3-4 line.” Look & See are visually grouped because they go hand-in-hand.