ERAF Systems Model

Creator: Vijay Kumar
This model shows the entities, relations, attributes and flows of a system.

Service blueprint of Presby Neuro Clinic

Creator: Melissa Cliver, Jamin Hegeman, Kipum Lee, Leanne Libert, Kara Tennant (Carnagie Mellon University)
Client: Presby Neuro Clinic
The blueprint maps the entire clinic experience for patients and all of the supporting roles staff and Dr. Kassam play throughout. Mapping the service blueprint allowed the team to see the breakdowns in the clinic experience: the chaotic backstage processes, the absolute importance of Dr.Kassam in the system, the lack of patients’ engagement during the waiting time.

Gain and Loss Model

Creators: Amy Batchu, Marilee Bowles-Carey, Preethi Lakshminarayanan, Amanda McKown, Shilpa Rao, Nallieli Santamaria, Gauri Verma and Nanqian Xu
Client: Liberty Mutual
This model highlights opportunity areas for Liberty Mutual and locates them in a time-based framework.

Hyatt Channel and Scenarios

Creator: Sapient Nitro
Client: Hyatt
This model shows a hotel customer’s channels of interaction mapped across their hotel journey.

Type of model
time-based: journey
ecosystem: touchpoints

Practice Area
service
activity research

Stage of the design process
frame insights

Audience
client

Subject matter
hotel
business
vacation
travel
channels

John Deere Modal Model

Creator: Sapient Nitro
Client: John Deere
This model shows different modes throughout the farming business journey as a cycle in order to build empathy for the farmer.